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How to Manage Your Career Like a Business


Look upon yourself as a company with a product or service to sell. Understand your market and devise a dynamic marketing campaign, remembering that companies hire employees who offer them the best results and the best value for money.

Begin by identifying your skills, qualifications, and accomplishments. Adopt a customer-focused approach. What benefits and results can you offer employers? Are your skills marketable and up-to-date?

Employers are in the market for team-players and problem-solvers. They want to see evidence in your CV or resume of specific, quantifiable accomplishments.

Determine what additional skills you need to develop to make yourself more marketable. Take advantage of all opportunities for continuous learning and professional development.

Successful businesses win customers by developing a unique selling proposition. To give yourself a competitive advantage, analyse what other employees in your field are offering. It is not enough to emulate them; you must strive to differentiate yourself by offering something extra, something unique.

Try to assess yourself as objectively as possible in order to identify your marketable features. Analyse your performance appraisals and, if possible, enlist the help of a trusted friend or colleague to help you evaluate yourself.

Define and prioritise your short-term and long-term career goals.

Study recruitment websites and the appointments pages of newspapers to familiarise yourself with the current requirements of employers.

Your CV/resume should be fine-tuned regularly and kept up-to-date to enable you to make a swift and targeted response to any suitable job opportunity that arises.

Learn all you can about job search strategies, job-specific resumes, and professional interview techniques.

By adopting a planned and proactive approach, you will maximise your chances of landing the job that best fits your skills and personality, and increase the likelihood of achieving your long-term career goals.

Gerard McLoughlin, author of 'Four Minutes To Interview Success', has contributed career-related articles to hundreds of recruitment companies, websites and publications throughout the world, including: USA Today, JobBankUSA.com, US-Recruiters.com, etc.

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MORE RESOURCES:
Careers at Prairie View A&M University  Prairie View A&M University


Corporate  Lowe's




Careers  Baxter


Commonwealth Job Fair  Governor Tom Wolf








Careers  ontarioca.gov


Employment at IEA  Illinois Education Association



Careers | Home  USDA.gov



Employment opportunities  Department of Taxation and Finance

Jobs  City of Rochester (.gov)



Store Hourly Job Areas  Target Corporate


Careers at TWU  Texas Woman's University

Work at Butler  Butler University








Careers and Jobs at CRS  Catholic Relief Services


Work for the City of St. Louis  City of St. Louis

Work With Us  National Oceanic and Atmospheric Administration



Careers at Willamette  Willamette University

Careers  BASF

Career Opportunities  Gilead Sciences



Job Seekers  University of Illinois Urbana-Champaign


Careers  Washington State University

IOM career gateways  International Organization for Migration (IOM)

Careers  West Virginia Department of Education






Great Jobs for English Majors in 2025 | Careers  U.S News & World Report Money





Jobs & Employment  Monmouthshire County Council

UF Health Careers  UF Health - University of Florida Health

Opportunities for trainees  VA.gov Home | Veterans Affairs

Careers  California Department of Financial Protection and Innovation


Careers  CrowdStrike




Current opportunities  Turner & Townsend

Job Opportunities  Bellevue School District

Careers  KPMG






Work at UI Health Care | University of Iowa Health Care  University of Iowa Health Care Medical Center


Careers  S&P Global




Recorded Video Interviews  Target Corporate


Explore BCG locations around the world  Boston Consulting Group

WORK AT LVMH  LVMH



Work with us  JPMorgan Chase



Department of Public Health  City and County of San Francisco

Internship Opportunities | BCG  Boston Consulting Group


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