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How to Turn a Job Search into a Career Find
The only way to find a new career is to stop looking for a job Career success requires the identical effort and targeting as setting a course for continuous professional development. Job opportunities are found through the strategic use of the same steering mechanism that successfully sells products and services: Positioning, Exposure and Marketing. Seek employers needing solutions to their problemsChange your career search strategy from hastily blasting resumes extolling your attributes to more thoughtfully approaching an employer with the idea of helping him or her solve a problem or achieve a goal. By doing so, you'll leverage your competitive advantage. You'll then always invest your energies where you can obtain the highest return of time and energy because your initiatives will have a target or an "intensity of purpose." Hot career tip: Deliberately design your career management campaign for success. There are nine angles to engineer a successful marketing strategy in a competitive hunt and each brings focus and clarity. These benchmarks more effectively drive a career transition because they concentrate on identifying problems, differentiating solutions and maximizing exposure to career resources. POSITIONING ?Position yourself as a consultant rather than a salesperson regardless of your field. Do this first in your own mind and then in the mind of your "customer," the targeted employer. ?Be a Problem Detective. Approach each employer with the idea of helping him or her solve a problem or achieve a goal. Describe what you can do, not who you are. ?Analyze the benefits you will provide an employer from the employer's point of view then define the nature of your contribution as it relates to his or her need. EXPOSURE ?Keep your "sales" pipeline full by continually prospecting for targeted employers. Always have more people to see than you have time to seem them, but put off calling on low-value, low-probability prospects. ?Maximize your exposure-to-opportunity by using multiple strategies simultaneously. Increase your likelihood of career success by increasing the number of your activities. ?Look upon your career marketing territory as a farmer looks upon a rich piece of land; like an area to be harvested, week after week. MARKETING ?Don't lose sight of your primary goal: to sell your skills as a specific personalized solution to an identified employer need. ?Think of yourself as a resource to yourself and to prospective employers. Products are sold by quantifying the net dollar benefit to your customer of using your talents. ?Differentiate what you offer. Define its distinctiveness and bring the entire decision to hire you to hang on this key benefit. Finding a great career position is no accidentA career move must be deliberate and strategic. You must master proven product sales techniques meshed with relentless subterranean market research and analysis to find your best career. Your success in turning a job search into a career find will be in direct proportion to what you do after you do what you are expected to do. Be absolutely clear about what you want, why you want it, when you want it and what you are willing to do to get it. Let your "inner hamster" escape off the mindless track of a career pursuit without purpose. Regain control of your job search. Grab the key out of the cage you've put yourself in by using the distinct marketing concepts of Positioning, Exposure and Marketing. Marta Driesslein, CECC (http://www.interviewing.com) is a management consultant for R.L. Stevens & Associates Inc. For over 24 years R.L. Stevens & Associates has been the Nation's most successful privately-held firm, specializing in executive career searches generating quality interviews through both advertised and unadvertised channels.
MORE RESOURCES: Careers at Prairie View A&M University - HR Prairie View A&M University Report: community college students need more career guidance Inside Higher Ed Will Artificial Intelligence Steal My Job? | On Careers | U.S. News U.S News & World Report Money The energy transition’s effects on jobs MIT Technology Review Workers eager to fill 3,000 Las Vegas jobs to build Brightline Fox 5 Las Vegas Careers - Human Resources Kennesaw State University Tesla mass layoffs impact Bay Area, with over 2,750 jobs lost San Francisco Chronicle Jobs and Training at FDA FDA.gov Curry College launches job guarantee program Inside Higher Ed Careers at TWU | The Office of Human Resources | TWU Texas Woman's University Careers Fred Hutchinson Cancer Center Careers Micron Careers at FEMA FEMA Industry sells workers on ag jobs The Western Producer Careers | Job Opportunities MaineHealth Careers at Bucknell Bucknell University Job Search Results - Careers at UnitedHealth Group UnitedHealth Group Career Paths FEMA Green careers report: Understanding green jobs and their increasing demand The Economic Times My career race is in the home stretch, here's what I know Financial Times Data indicates a strong job market but some employment seekers — even those with a Ph.D. — say they struggle Yahoo Finance Veterans and transitioning military | VA Careers VA.gov Home | Veterans Affairs What Researchers Discovered When They Sent 80000 Fake Résumés to U.S. Jobs The New York Times Careers Smith College Grécourt Gate Careers Opportunities: Join our Team National MS Society Permanent Full Time FEMA Careers at NATO NATO HQ Apply for a Job The City of Vancouver, WA Despite lagging performance, California expected to avoid recession Los Angeles Times Chesapeake Public Schools Employment Opportunities Chesapeake Public Schools Careers at USI University of Southern Indiana Cleveland Clinic Nursing Cleveland Clinic Careers Medline Newsroom Work for Us (U.S National Park Service Careers The Ocean Cleanup Careers at Air Liquide Air Liquide Careers NYCLU Another month of robust US job growth points to continued economic strength The Associated Press Veterans Employment Services Iowa.gov Careers | US Forest Service USDA Forest Service Lawsuit claims Sheetz denied employment to class of job applicants because of their race WPXI Pittsburgh Careers Technip Energies Overemployed workers don't feel guilty working multiple remote jobs Business Insider Career & Employment Information - Jake Jabs College of Business & Entrepreneurship Montana State University Early careers UBS AI Will Transform the Global Economy. Let's Make Sure It Benefits Humanity. International Monetary Fund Industry and occupational employment projections overview and highlights, 2022–32 : Monthly Labor Review: U.S Bureau of Labor Statistics Careers CPKC Work Here UnitedHealth Group Careers with Impact IFC Press Releases CoinGecko Careers: Careers at CoinGecko CoinGecko Early Careers | Mondelēz International, Inc. Mondelez International Opinion | The A.I. Economy Will Make Jobs More Human The New York Times John Lewis publishes job interview questions to aid preparation Personnel Today Upgraded National Career Service portal to give job market a fillip Business Standard Careers with the Group Volkswagen Group Find a Role Bain & Company Careers at UNHCR UNHCR Jobs Energy.gov Careers City of Somerville Employment Opportunities Unity Health Toronto Careers | City of Norfolk, Virginia - Official Website City of Norfolk (.gov) Jobs at Parks Canada Canada.ca Careers & Employment Pinellas County Departments - Human Resources - Job Openings and Descriptions City of Round Rock ADM Job Openings Unlocking Nature. Enriching Life. | ADM Mercer careers Mercer City Jobs charlottenc.gov Current Job Openings Pinellas County Find your next job at UC University of Cincinnati Careers – Official Website of Arlington County Virginia Government - Advisory Groups & Commissions Careers – Official Website of Arlington County Virginia Government Advisory Groups & Commissions Careers at King County King County KCMO Career Center | CITY OF KANSAS CITY | OFFICIAL WEBSITE City of Kansas City (.gov) Careers at VA - U.S. Department of Veterans Affairs Veterans Affairs |
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